Tita Ely's

A household name in sweet preserves, perfect for every occasion, Tita Ely’s has you covered with its plethora of options and sealed quality preserves to make you and your family satisfied through any and all celebrations.

RB Multimedia held a 41-person focus group discussion on the soon-to-be released products of Tita Ely’s,such as their flavored nata de coco and atsara. It was held with multiple age groups in mind, all of which were the grocery buyers of either themselves or for the family- in varying generations and states of life to produce a more complex look on what interests their market.

Focus Group Discussion